In her previous position at Grey South Africa, she worked with the leadership team to take the agency from nowhere on the South African Creative Rankings to third place in 2022. It was also ranked #1 Medium Sized Agency at the Africa / Middle East Loerie Awards.
She is an Exco member of South Africa’s Creative Circle, was voted Woman of the Year 2019 in the MarkLives Agency Leaders Poll, and Adfocus Industry Leader of the Year in 2022.
She has judged international and South African creative awards shows (including D&AD, the Clio Awards, The One Show, and four tours of duty judging the Cannes Lions) – and has also served three times on the judging panel for the Apex and Effie Awards.
In 2017 she served as Jury President of the Print and Publishing Jury at the Cannes Lions – the first female Jury President from Africa.
She was Chairman of the Africa / Middle East Loerie Awards Committee in 2020 / 2021.
She is also passionate about lifelong learning: she has an M.B.A from the Berlin School of Creative Leadership, and has served 3 years as Chairman of the Academic Board of the Red & Yellow School.
She is a founder member of Open Chair, a mentorship programme for younger women to help them rise into the chairs of top management.
In her personal time she plays the bass guitar, but not very well.